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Elysian Brewing 25th Anniversary

PROJECT TEAM
Stout Collective Team
Peter Bender
Megan King Kelly
Zach Harris
Jack Muldowney
Connors & Co.
Tanya Avoundjian
Kelsey Stoulil
David Lohman
Ben Davidson
Elysian Brewing Team


ROLE
Design Team Lead
Creative direction, ideation, story-telling, design work, and overall voice of guidance for the Elysian brand, in partnership with David Lohman.

In celebration of Elysian Brewing's 25th Anniversary, we partnered with Stout Collective to drop one of the breweries biggest releases yet -- in the middle of a pandemic. Honoring our craft upbringing and an undeniable DNA rooted in 90s Seattle grunge culture, we worked as a team to conceptualize and successfully release a huge box of 25 things. You read that right: 25 things. From beer, activities, a scavenger hunt, a mural, pumpkin seeds, a zine, and so much more. Each item represented a part of Elysian history.

The release was featured in multiple outlets, including (but not limited to):

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A ton of projects in this drop were in collaboration with organizations and companies that are not only Seattle staples, but incredible partners for Elysian throughout our history.

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PHOTOS BY STOUT COLLECTIVE

WE PARTNERED WITH 27 DIFFERENT ARTISTS AND HAD THEM INTERPRET OUR BEER LABEL FOR SNAILBONES IPA IN THEIR OWN WAY.

LEGENDARY CARTOONIST PETER BAGGE WAS ENLISTED IN INTERPRETING A RETELLING OF THE STORY OF BIG TIME BEER "SCARLET FIRE" AND ELYSIAN BEER "PROMETHEUS."

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INCREDIBLE MURAL IN HONOR OF ELYSIAN'S 25TH ANNIVERSARY PAINTED BY ROCKY ROAD STUDIOS ON THE SIDE OF SEMINAL SEATTLE CONCERT VENUE, NEUMOS IN CAPITOL HILL.

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